Your customers are your lifeblood. Do you know how to Engage and Persuade them effectively?

Innovate & optimize your product ideas for success in today's market

Marketing Analysts will help you:

  • Make informed decisions
  • Increase relevancy
  • Achieve lasting success

Gather insight and avoid risk to create an unbeatable competitive edge

Make sure you build something your customers will want and reduce the risk of launching a product that fails before it even has a chance. With Marketing Analysts, you will be able to gain insight into customers and create the best possible product to achieve maximum profits.


Get validation before launching a new product:
Concept Assessment
  • Content Take-away
  • Monadic testing
  • Quick screening
  • Name development
  • Benefit sorts
  • Claims testing
  • Positioning testing
  • Sales forecasting
  • Drivers of choice
  • Penalty-reward
  • Line optimization
  • Price optimization
Choice Modeling
  • MaxDiff
  • Discrete choice
  • Adaptive
  • Custom-designed

Shoppers Journey

Learn where and how to best position your product for maximum impact.

Shopper Journey Mapping
  • Passive consideration
  • Active consideration
  • Mobile moment of truth
  • Online presence optimization
  • Product location & adjacency
  • Shelf set optimization
  • Package optimization
Omnichannel Assessment
  • Touchpoint influence
  • Shopping experience
  • Purchase decision hierarchy
  • Shopper & trip segmentation
  • Findability


Enhance products to maximize revenue:
Product Assessment
  • Product whitespace
  • Sensory segmentation
  • Triangle taste tests
  • In home usage tests
  • Problem detection
  • Customer experience research
  • Competitive benchmarking
  • Sales forecasting
  • Sensory optimization
  • Package performance optimization
  • Customer satisfaction & loyalty research
  • Price optimization

Stop guessing and start knowing with Marketing Analysts